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Artists' Acrylic

Our highest quality professional acrylic with unrivalled colour brilliance that stays brilliant when wet & dry.

Range Introduction

Artists' Acrylic is our finest quality acrylic range and represents a breakthrough in acrylic colour technology.

After extensive research and development, we are proud to present the brightest ever range of Artists' Acrylic. By combining our world-beating colour making experience with the latest developments in resin technology we have taken 'brilliance' to a new level. And that's not all. Not only are our colours brilliant when wet but they remain as bright when dry - so what you see is what you get.

Our new acrylic range represents a significant breakthrough in achieving colour brilliance and much, much more.

Click here to go to the Artists' Acrylic website where you can discover more about the unique qualities of Artists' Acrylic. You can also enter our competition to win Art Materials & an Artists Break to Italy. Click here to sign up for Artists' Acrylic samples (whilst stocks last).

Unrivalled Colour Brilliance
No Colour Shift from Wet to Dry
Longer Working Time
Unique New Colours
Highest Quality Single Pigments
Sizes Available
The Experience of colour making
Permanence & Lightfastness
Versatility & Durability of Paint Film
Opacity & Covering Power
Luxuriously Thick & Buttery Consistency
Satin Finish
Colour Series

You can also view all of the colours in Artists' Acrylic by going to our colour chart.

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Unrivalled Colour Brilliance
Brilliance can be defined as the richness, intensity and depth of the colour. Our research showed that this is the most important characteristic to an acrylic artist. Consequently, in the development of Artists' Acrylics, we have used our world-beating colour making experience to ensure an unrivalled brilliance and depth of colour in the range.

Brilliance does not mean the colours are garish. It is about clarity and purity of colour and this should be evident when the colour is applied straight from the tube as well as in the thinnest of films. Even the earths, blacks and whites should be clean and not dull.

While our previous range of Artists Acrylic Colour led the way in brilliance, our new Artists' Acrylics are unrivalled in their brilliance thanks to a combination of the following:

  • A new revolutionary transparent binder
  • Single, highest quality pigments
  • High pigment strength

Crimson swatch

- New Revolutionary Transparent Binder

Thanks to our expertise in colour making and resin technology, we have developed a new unique binder that is translucent when wet and dries clear. It is this that ensures there is virtually no shift in colour at all and colours remain as brilliant when dry as they are when wet. To find out more, see the section on No Colour Shift

Transparent Binder

- Highest Quality PigmentsSingle, Highest Quality Pigments
Only the purest pigments and the highest grades are used in Artists' Acrylics, formulated individually to ensure the cleanest, most brilliant colours.
The range has a total of 69 single pigment colours which, at 86% of the range is unrivalled in its offering.  To find out more, see section below on single pigments.

Kim O'Neil quote 

Watch our video on the microsite to find out more about Artists' Acrylics' unrivalled colour brilliance.





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No Colour Shift from Wet to Dry
No Colour Shift from Wet to Dry Until now acrylic paints have darkened in tone as they dry, making colour matching difficult, so artists have to remember to allow for this when mixing wet colours. However with our new range, acrylic painters no longer have to cope with colour shift. With Artists' Acrylic, more than any other brand, what you see is what you get.

Colour shift is due to the binder changing from white to transparent as it dries. As the white emulsion dries within the colour and becomes clear, the paint becomes more transparent and therefore darker.

This causes problems when you are returning to a painting that is already dry or if you are trying to match a dry mix, because you only have the dry mixture to compare it to.

No shift in colour Thanks to our expertise in colour making and resin technology, we have developed a new unique binder that is translucent when wet and dries clear. It is this that ensures there is virtually no shift in colour at all - any change in colour between wet and dry is equal or less than the equivalent colours in Artists' Oil Colour.

The result is a range that allows artists to match colours more easily from palette to canvas and see a painting as it will actually look when finished.

Watch our video on the microsote to see this in practice >

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Longer Working Time
One of the major advantages of acrylic colour is that it dries quickly, allowing artists to overpaint within minutes and build up multiple layers during one painting session.

ClockHowever artists have told us that acrylics can dry a little too quickly, especially when compared to oil colour, and this can restrict some painting techniques. Having listened to this, we have formulated Artists' Acrylic to have a longer working time on the palette without compromising the convenient drying time of acrylics.

The working time of Winsor & Newton Artists' Acrylics is now 20% more than our previous range of Finity Artists' Acrylics which equates to approximately 20-30 minutes (depending on the thickness of the colour). This longer open time makes Artists' Acrylic ideally suited for artists who want plenty of time to work and blend their paints on the palette and canvas.

 Beckie Reed

In tests with artists, we have found that this is just the right amount of time for working with all acrylic painting techniques.

Watch our video on the microsite to find out more >

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Unique New Colours
All 80 colours in Artists' Acrylic are new formulations, giving the brightest and strongest colours. The range also includes 17 exciting new colours, further increasing the number of unique pigments available to acrylic painters.

Our research chemists have spent the last few years investigating every possible pigment and its potential for acrylic painters. No other range has this number of unique pigments.

To find out more about each of the 17 new colours, see our Artists' Acrylic colour chart and our Further Information section.

Here is a summary of the colours and how they fit into the spectrum:

New Cobalt colours in Artists' Acrylic
Cobalts are traditional semi-opaque pigments with moderate tinting strength, making them easy to control over a wide spectrum. Well-loved by painters wishing to represent images in a natural light or realistic colouring. Our new cobalt colours are Cerulean Blue Chromium, Cobalt Turquoise Light and Cobalt Green.

Other new inorganic colours
Inorganics include all the traditional pigments; cadmiums, cobalts, titanium, ultramarine and are generally based on metals. It is unusual for new inorganic pigments to become available as most of the raw materials have already been discovered. We have introduced Potter's Pink - a semi-opaque, low tinting strength, single pigment colour - and Ultramarine Violet - a blue-shade violet - to Artists' Acrylic.

New Earth colours
Umbers, Siennas and Ochres are the oldest pigments known to man. Cleaner and brighter than mixtures made from primaries, earths are excellent for toning in shadows and underpainting. Among our new earths:
Light Red, Raw Umber Light, Violet Iron Oxide, Yellow Iron Oxide

New Perylene colours
This family group has been expanded and we are delighted to be able to introduce three totally unique colours: Perylene Green, Perylene Maroon and Perylene Violet.

Other new synthetic organic colours
Modern organic pigments offer lightfast colours of relative transparency over a broad area of the spectrum. Organics are excellent for bright, clean colour mixtures and are favoured by painters for bright light, flowers and abstract images.
We have further expanded the spectrum available by introducing the following: Green Gold, Pyrrole Orange, Azo Yellow Deep and Nickel Azo Yellow.

New metallics
Artists' Acrylic metallics outshine all others, quite literally. Dense, opaque and highly metallic with a beautiful lustre, these colours do not tarnish. Silver No. 2 is a new darker silver which is even more metallic than any mica pigments we've seen before. It is brighter and more opaque which gives it excellent covering power.

Unique colour swatch

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Highest Quality Single Pigments
Single pigment colours Artists' Acrylic colours are individually formulated from the purest and highest grades of pigments using the maximum amount of pigment possible.

The range has 80 colours spread across the widest palette, using single artists' pigments wherever possible. Other acrylic ranges exist with a larger number of colours but these include many mixtures of pigments which could be mixed by the artist.

Artists' Acrylic has 69 single pigment colours, which at 86% of the range, is unbeaten by other acrylic brands. The use of single pigments is key to the principle of making good colour. The benefits ensure the cleanest, brightest and strongest colours which give a wider choice and better colour mixing capabilities.

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Mixed pigments
The remaining 11 colours in Artists' Acrylics which are mixed are done so with good reason. In some cases mixtures match original fugitive (non-lightfast) colours eg. Permanent Sap Green, Olive Green, Hooker's Green. In some cases mixtures are more stable eg. Buff Titanium. Some colours are mixed to match original colours eg. Cadmium Yellow Deep and Raw Sienna.

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Sizes Available
The full range of 80 colours is available in 60ml tubes. A limited spectrum of the most popular 39 colours are available in 200ml tubes. Blacks and Whites are available in 237ml and 474ml pots. To see the colours available in each size, see our colour chart.

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The Experience of colour making
World beating colour making is not just about finding good quality ingredients.  At Winsor & Newton, that is only the beginning.  Acrylic paint formulation is one of the most complicated of colour technologies and involves the careful selection and combination of exactly the right raw materials, in exactly the right proportions.

The best raw materials and the best formulations are still nothing without our tailor- made mills and equipment which, together with our absolute control through the colour-making process, ensures each ingredient is developed to its full potential.  No colour passes our quality control testing unless it’s perfect.
There is no substitute for experience in colour making.  We use thousands of raw materials across our colour ranges, and knowing how best to combine them to meet the needs of the most demanding artists in the world requires the combined knowledge of chemists who have spent their working lives making colour worthy of our name.

Permanence & Lightfastness
The Winsor & Newton classification of permanence is the most stringent in the art materials industry, measuring not only lightfastness, but also film stability of the finished paint and chemical stability.

All 80 colours within the Artists' Acrylic range are classified as permanent for artists' use, earning an AA or A rating from Winsor & Newton.
Permanence & Lightfastness Improvements in lightfastness have not been at the expense of hue or handling properties. Colours such as Alizarin Crimson, Sap Green, and Hooker's Green are traditionally associated with low lightfastness, yet with Artists' Acrylic, Permanent Alizarin Crimson, Permanent Sap Green and Hooker's Green provide the true hues with permanence.

Using permanent colours will ensure that your artwork will remain as you intended for generations. For further details, see the Chemical Composition & Permanence table for Artists' Acrylic >

Watch a video on the microsite on our Winsor & Newton test for lightfastness >

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Versatility & Durability of Paint Film
Acrylics are the most extraordinarily versatile artists' medium. They adhere to the widest range of substrates - in fact anything which is not too glossy or greasy. They can be used with or without primers from the most dilute water colour washes and transparent glazes to the thickest impastos.

Artists' Acrylic is formulated to ensure it can not only achieve all this but will dry to a water resistant film which is non-tacky. The latter will prevent dust and dirt embedding in the acrylic over time and will stop finished paintings sticking to each other.

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Green swatchOpacity & Covering Power
Winsor & Newton Artists' Acrylic includes a good mix of transparent and opaque colours offering good levels of opacity and covering power. Transparent colours such as the synthetic organics (Phthalocyanines and Quinacridones) give clean colour mixing, while opaque colours such as the Cadmiums and earth colours, offer the greatest covering power.

Covering power is how well a paint can cover previous layers or how far it spreads on the canvas. This is influenced by the natural strength of the pigment, the level of pigment in the colour and the natural opacity of the pigment. The highest level of pigmentation used in Winsor & Newton Artists' Acrylic provides unsurpassed levels of tinting strength and covering power. Artists' Acrylic will cover surfaces much quicker than other acrylics, usually with only one coat.

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Luxuriously Soft & Buttery Consistency
Artists' Acrylic offers the smooth, thick, short, buttery consistency preferred by most acrylic artists, with no stringiness. This juicy and painterly colour enables paints to be blended more easily and mixed with mediums or even water for water colour techniques. Whilst maintaining individual pigment characteristics we have achieved a uniform buttery consistency across the range, making it easier for the artist to handle during painting. These colours retain brushstrokes and the profile of the paint for excellent impasto effects. They also dilute gradually as water or medium is added, giving artists the maximum control over their paint.

If you are wanting brush strokes or impasto palette knife applications to stay within the painting, Artists' Acrylic is ideal as it does not level or flatten as it dries. However Artists' Acrylic will also flow out smoothly with soft brushes if you prefer a smooth surface to your painting.

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Satin Finish with Variable SheenSatin Finish with Variable Sheen
Artists' Acrylic gives an even satin finish, identified by artists as a vital consideration. This makes colour matching easier, maintains the brilliance of colours and provides a more even sheen across the finished painting. Unlike other ranges on the market, Artists' Acrylic does not contain any extenders to modify the gloss. Therefore the natural properties of the pigments are allowed to show, for example cadmiums, cobalts and earths have a slightly lower sheen, as is traditionally the case with oils, whereas the quinacridones have a slightly higher sheen.

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Colour Series
As the cost of the pigments used for Artists' Acrylic colours varies, so does the price charged for each colour. Therefore we have grouped colours together in 'series'. The higher the series number, the higher the price. You can find the series number both on the colour chart and on the tube. There are a total of 5 series in Artists' Acrylic.